At
'245 days…' I think it is really important for entrepreneurs and startup
business owners to learn from each other. There are so many great businesses
out there that I think taking a look at how others operate gives you lessons
that can be applied to your own business.
Today
I take a look at a business that you can learn from and if you have a need for
this then you can also earn from it as well.
It
is a great company called Sudzy
and they have
spotted a real niche in the market when it comes to dry cleaning. They operate
an on-demand service for dry-cleaners and laundromats. At the moment, the
on-demand sector of dry-cleaning is booming. Corporations are popping up,
promising customers a great deal, collecting the garments and then outsourcing
the cleaning to a factory before re-delivering the garments.
Where
Sudzy has stepped in is to create a service for local laundromats. The laundromat
can mix their own personal service to customers with the device that Sudzy provides to compete with the on-demand services
currently being offered by competitors.
One
lesson for budding entrepreneurs is that you sometimes have to think outside of
the box. Sudzy could have followed the
crowd and become another on-demand laundry corporation. Instead they have seen
a niche in the market and provided a service for it. As a small business owner
you don't just have to concentrate on marketing to customers - there is a
thriving business to business (B2B) market out there.
There
is a great opportunity here if you own your own laundry services, particularly
if you operate a cleaners. You can get together with Sudzy and fight the onset of on-demand
services in your area. By using your established customer base and the great
customer service that sets you ahead of the competition you can provide a
service in partnership with Sudzy. Customers just click a
button and have their clothing picked up in less than 40
minutes.
The platform is really easy to join so
you can be up and running in no time at all.
I saw the quote related to Sudzy that they are the "Grubhub of
laundry" and I think that this sums up what a great business model they
have here.
All
startups need a great idea and need to execute that idea well to be in with a
chance of being successful. Sudzy has found their niche, and also has
positioned itself to execute its strategy and look in great shape for the
future. How do you scrub up?
