Showing posts with label book. Show all posts
Showing posts with label book. Show all posts

Friday, 22 January 2016

The next book is almost ready - and I'm starting on the project after that!

I've finished draft one of the content for my next book. It's a book about writing a book! It will talk through the process of writing a top selling non-fiction book. What I have left to do is-

  • Edit the content
  • Add any extras, such as illustrations or charts
  • Get the cover designed
  • Publish
  • Market the book
It's exciting stuff!



I've started the brainstorming for the next project and it will be entitled something like the following-

I'll show you how to become an estate agent

I want to produce a book, a MOOC (massive online open course), a support consultancy, a website and an app.

From here I think that I will be able to provide support for both startup estate agencies and marketing ideas for established agents. I will also make available a set of documents for estate agents-

  • Contracts
  • Letters
  • Invoices
  • Prospecting letters

These will be available to be bought singly or as a pack. Each document will be set up as both an administrative tool and a marketing tool.

As with all of the writing projects I've been doing, once the content is produced then it just sits there awaiting purchase. There will be annual reviews and updates (possibly more frequently than this for the MOOC) but essentially the work is done.

I've always wanted to have a set income coming through that frees me up to do other things and along with everything else I've written, this feels like it's getting there.


Friday, 11 September 2015

A different way of presenting my work

-95

The internet, especially social media, seems to be full of headlines or strap lines such as-

You won't believe what happened next…
See what happened when…
Who would have thought what could…

And I like the fact that people have realised the world is more interesting with words. As someone who writes a lot, I think that simple, interesting stories can transform other parts of the internet, and the world around us. And it's got me thinking about how I present things such as my photography and Kindle books to the world. Adding my own story to the photographs or the books gives some context, some background and some interest to what I present.

I can now see photography as a story. "See what happened when one photographer…" is a far more interesting piece than just uploading photos to social media - no matter how good the photos are.

Presenting my books with the context behind them of how I ended up writing them will mean more to potential readers than telling them it's good or great or interesting or any other description I could come up with.

So, off the back of this enlightened thinking today, I'm looking at re-writing the blurb on Amazon for my two current books and adding to the introductions for both. I think that anyone browsing through Amazon and coming across my books would be more interested in whi ive written them than a synopsis of what the books are about.

So here goes. I write them because-

I'm sick of dealing with estate agents that aren't very good at their jobs.
I think I can do better.
I want to help people to help themselves.
I think that there is a better way than how houses are currently bought and sold.
I think that consumers should know more about the process.

Watch this space, and I'll update you on my progress.

Sunday, 26 July 2015

Photographs, reviews, fiverr and some serious editing are improving my Kindle book

-47

I've been looking to increase the income from my first Kindle ebook by improving it in several ways.

How to sell your house: What estate agents don't tell you by Steven Thompson

http://www.amazon.co.uk/dp/B00I5HOJAM/ref=cm_sw_r_udp_awd_etaRvb3QK3CFG


These changes are coming before I finish my second ebook on the related topic of and then a combined book of The income I receive from this has been modest but steady, and I want to extend this to help when I eventually open my estate agency and have to rely on other income for a short while.

I've looked at the book and the changes I think were needed and the details are below-

Addition of photographs
The book itself flowed quite well in the way it was written but the newer version, to be released soon, will have some stock photos added to the text to break up the words and provide a link between the chapters. They are simple stock images that provide visual clues to the text and make it more easily readable.

Top tips boxes
I found that throughout the text I was highlighting really good ideas of how to make the most out of the process of selling your home. The ideas tended to get lost in the text as there were over 5,000 words. I came across the idea of adding boxes marked with the heading "TOP TIP." This enables the reader to spot the things to make the big changes. In short, it really highlights the really good ideas.

Reviews
I've started the process of emsing people a copy if the book so that they can give me a review. The Amazon reviews help potential buyers to make their decision in terms of whether to buy something. I've started to contact the top reviewers on Amazon with a copy of the book with a request to read and review. Hopefully this will add to the interest in the book and some reviews (hopefully positive) will tempt people to buy or borrow.

A new cover
I decided that the original cover that I designed myself on Microsoft Publisher didn't really stand up to the competition. It looked homemade. During one of my serendipity trips on the internet I found a website called fiverr.com. (See blog - http://245daystogo.blogspot.com/2015/06/stumbling-across-ideas-and-answers-when.html .) The website brings together designers and people who need quick basic designs - all for the princely sum of $5.

My designer came up with the following design first-



Obviously with a website that crosses large parts of the world, there can be small issues with communication. With fiverr, the designers have rules they post in the site when you instruct them to produce work for you. My designer allows one alteration to the design and if you're still not happy after that they refund your money. I asked for a revision to change the notes at the bottom of the picture to UK sterling pound notes as the book is mainly aimed at the UK market.



And this is the final design. The new design is uploaded to the book's profile on the Amazon page. The new design shows another change, albeit sort-term. There are many books called 'How To Sell Your House' on Amazon already, so I've decided initially to make this Kindle book titled 'How To Sell Your Home' to differentiate. The next step will be, however, to order another Kindle book cover and add the title the second time, so it's listed under both 'house' and 'home' on the Amazon website. I hope that this will enable me to reach both search terms.


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